20 Red Lights

Friskies 2017 Campaign

CLIENT: Nestlé – Friskies | DIRECTOR: Paolo Vari | DOP: Fabio Casati | YEAR: 2017

Nestlé Friskies chose 20 Red Lights to send their message of help to homeless cats and dogs: Let’s help ENPA together 🐶 🐱



Child: Martina Casati
Mom: Stefania Santececca


About the director Paolo Vari

Paolo Vari works as a filmmaker and director since 1995. Since 2005 he has been working in advertising, directing dozens of films for all the major Italian production companies and winning many prestigious international prizes. He wrote and directed the long feature film Fame chimica (2004) which was featured at the Venice Film Festival, won the Dolly d’oro 2004 for “Best Italian debut” as well as several international awards. It was also one of five movies shortlisted for the Best film award at the David di Donatello 2005 and at the Nastro d’argento 2005.
He directed many documentary films and TV productions for several international broadcasters, including Le mani sulla Vita (2002), and the first Italian docu-soap, I Love Italy (2001). In 2006 he directed a series of short films for the popular Italian TV show “Ballarò” (RAI3).
He’s the founder of Blue Joint Film and Red Joint Film.



EP: Luca de Angelis
Producer: Chiara Barlassina
UPM: Cristian Cesati
Production Coordinator: Silvia Prossimo
Animal Trainer: Claudio Mangini
1st AD: Stefano Ruggeri
Focus Puller: Massimo Cecchini
Sound: Federico Chiari
Scene photographer: Luca Nicodemo
Art director: Chiara Marazzi
Styling: Francisco Ranellucci
Make-up: Marina Caffagna
Gaffer: Antonio Deserti
Key Grip: Riccardo Villella